The video appears to be part of a viral ad campaign by […], whose signage can be seen in the distant background. Longoria told the St. Petersburg Times that it was real and it occured after a […] commercial shoot.
Well, it’s clearly a clever advertising campaign by a shaving company — they’re not getting free advertising here. And there are many things wrong with the video. I read elsewhere it was shot in a few minutes. It was also edited in the same amount of time. But I will be fair, the IDEA of the video captivated me, and I wanted to believe it. But many things were blatantly wrong with it.
- What news syndicate doesn’t have their call letters on the banner at the bottom of the video let alone their brand on the microphone?
- Why were all the stands empty?
- Was that a minor league park?
Now I did share this with my friends when I saw it. I rationalized the above as, “Batting practice at spring training.” No call letters on the banner because a video guy at whatever-station leaked it because it wasn’t going to be shown otherwise. I missed the plain mic.
But after a good friend of mine pointed out it was faked (but still cool) I had to do some further digging.
- Fake advertising banners all over the background of the stadium.
- If you freeze frame it, the batter swings, the ball is hit, you see it go off straight (just one small line on one frame), then the CGI ball comes at the reporter.
- If you freeze frame it at the end when he throws the ball back onto the field, the batter is ready for the next pitch, and the pitcher is looking at the batter.
So, it is obviously faked. Which is fine. Very cool advertising idea, except for the fact that they lied about it when the truth came to light. If they fessed up to it, I would have said, “Way cool. I need to buy me some of [that brand of shaving shit].” But because they lied about it, I’m instead saying, “We’re not stupid. But you’re treating me like I am. I don’t want to buy your [brand of shaving shit] and I probably never will again because I don’t do business with liars — mostly because liars are usually cheats also.”
So, one little lie turns a “Way cool” fake viral video into a “You and your products suck!” feeling from a guy who should be shaving now.
Neutrogena actually makes the best shaving gel ever. You should go out and try it.